Bocconi Chinese student association and Luxury Bocconi student society are thrilled to invite you to our event “Chinese consumers in the luxury market”.

Chinese luxury consumers account for 32% of the global personal luxury goods market, which was valued at 262 billion euro in 2017. It is essential to understand Chinese luxury consumer behavior and the importance of e-commerce and social media to operate in this large but still expanding market.

See you there!
The BCSA and LBSS teams

Guest Speakers

  • Federica Levato, Partner at Bain&Company (Fashion & Luxury Practice)
  • Santiago Mazza, Responsible Business Development at Digital Retex (Tencent Trusted Partner)

Moderator

  • Bocconi’s Professor Emanuela Prandelli, Department of Management and Technology

When

Monday December 3rd
17:45 – 20:00

Where

Università Bocconi
Leoni Building – Aula Notari (ground floor)

Some photos from the event:

Categories: Past Events

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