The Evolving Travel Industry in China: Adapting to a Changing Consumer Environment 

China’s travel industry is undergoing a significant transformation in the post-pandemic era. It used to be dominated by rigid group tours, but now it reflects a more diverse, experience-driven approach to tourism. Chinese travelers – especially younger generations – are seeking personalized, immersive, and flexible journeys shaped by economic changes, Read more…

The Chinese Flag

[BCSA SOCIAL MEDIA TEAM 24/25 – HU WENCONG] The national flag of the People’s Republic of China, also known as the Five-Star Red Flag, features a Chinese red field with five golden stars located in the upper left corner.The flag was designed by Zeng Liansong and was first hoisted by Read more…