TikTok/抖音

In the West, videos already sit high in any strategic marketing campaign recommendations. But what about China? Douyin is now the number one free short-form video streaming app in China. Ever since its launch in September 2016, Douyin has grown immensely popular. Just one year after its release, it had Read more…

DJI

“Creativity is at the heart of every dream. Every idea, every groundbreaking leap that changes our world starts with the vision of talented creators. At DJI, we give these creators the tools they need to bring their ideas to life.” – DJI DJI has turned around the image of Chinese Read more…

Chinese Chess

Xiangqi (象棋), also known as Chinese Chess, is a strategy board game involving two players and it is considered as an important part of the traditional Chinese culture. It is so popular that many competitions are held not only in China but also overseas. It basically represents a battle between Read more…

Chinese Zodiac

The Chinese Zodiac Sign (or shengxiao) is a repeating cycle of twelve years, each one is represented by a symbol animal with its own significance: Rat ( quick-witted ), Ox ( Diligent ), Tiger( leadership ), Rabbit( responsible ), Dragon( confident ), Snake( wise ), Horse( energetic ), Goat( gentle Read more…

70th Anniversary

Exactly 70 years ago, Mao proclaimed the founding of the People’s Republic of China from atop Tian’anmen after decades of political instability. “同胞们,中华⼈人⺠民共和国,中央⼈人⺠民政府 ,今天成⽴立了了 !” “Fellow citizens, the People’s Republic of China, the Central People’s government, are established today !” Soon after its founding the newly born PRC had to Read more…

Dragon Boat Festival

The Dragon Boat Festival or ‘Duanwu Jie’ in Mandarin Chinese is celebrated in Mainland China, Hong Kong, Macau, and elsewhere around the world. The people of China generally receive a three-day break from work in order to celebrate with friends and family. The Duanwu Festival is celebrated on the fifth Read more…

Visiting China

Ranked as the third biggest country in the world, obviously, China offers countless beautiful destinations for people to enjoy their holidays. Among several attractions, the most famous should be the Forbidden City a Beijing, which is the biggest royal palace in the world and has been built more than six Read more…